is not a 30 minute meeting. A true “quick sync” is a 5 minute conversation to solve one small point, within a project that is otherwise baked. It’s figuring out the arrangement of the frosting. It’s not determining the ingredients of the cake batter.
We live in a culture that is now aware of the dangers of a meeting heavy environment (even if we haven’t done much to remedy this affliction). And we’re all walking on glass to avoid being seen as “that person” who wastes everyone’s time with scheduling one too many meetings.
I used to be a big “no meetings” proponent. But I realized pretty quickly that’s an unrealistic expectation in most organizations. And in fact, for organizations already dependent on meetings, simply running a meeting better is a shorter path to success.
You can be all about a meetings-light philosophy, but sometimes, a meeting is what you need. When this happens, you don’t need to hide behind it as a “quick sync” if it’s really something bigger. Your audience will thank you for the context.